Nancy Heckert of Panama City, Fla., has won a new Keystone Outback travel trailer valued at more than $26,000, the management of Keystone RV Co. announced Thursday (August 27). The Outback, the second of four grand prizes Keystone will award during its year-long Live Your Dreams promotion, was chosen to be given away to a winner chosen at random from more than 85,000 sweepstakes entries.
The Heckerts — Nancy, husband Clay and 11-year-old son PJ — currently enjoy camping in a folding camping trailer, reports Nancy, who grew up in a family of RV enthusiasts. But that’s about to change.
“The evening I first learned we had won the Outback I couldn’t sleep I was so excited,” says Nancy Heckert. “Winning this new Outback could not have come at a better time. We have wanted to move up from a tent camper but weren’t quite ready. PJ’s more excited than any of us and can’t wait to see his new Outback travel trailer.”
The positive publicity generated by the Live Your Dreams national promotion, a marketing program supported by the web platforms of Ventura, Calif.-based Affinity Media, is driving increased traffic to Keystone’s website and helping to put more consumers in touch with Keystone travel trailers and fifth-wheels, the Goshen, Ind.-based Thor subsidiary reports.
“Literally tens of thousands of interested consumers have visited the Keystone website due to the exposure this sweepstakes has generated,” says Keystone Executive Vice President Bob Martin. “These visitors learn more about Keystone travel trailers and fifth-wheels, and, many times, contact our dealers for further followup. The Live Your Dreams promotion is a win for the consumer, our dealers and for Keystone RV and our employees.”
In winning the Outback trailer, the Heckerts follow a South Georgia couple, Mackie and Gail Daniels, who took home a new $26,000 Keystone Springdale travel trailer in the first phase of the unique retail promotion. The sweepstakes continues through February with an October drawing for a new Keystone Cougar fifth-wheel. For information and an entry form, visit www.keystonervgiveaway.com.